Breaking into Product Management: Why SEO is Alive and Well: Marcos Ciarrocchi, Partner @ Graphite

About Marcos Ciarrocchi

In this episode, I spoke with Marcos Ciarrocchi, a Venezuelan electronics engineer turned product manager. Marcos is a partner at Graphite, a boutique digital marketing firm that builds scalable growth engines for consumer technology companies. Customers include Ticketmaster, Thumbtack, MasterClass, and Honey. Additionally, Marcos is the co-founder of the Code for Venezuela, a non-profit side project dedicated to gathering talented technologists to address Venezuela’s needs. 

About “Breaking into Product Management“

We spoke about product management, what is product growth,
strategies to build the audience of digital products. Learn how to get started
in a career as a product manager and the basic approach for informational
interviews. Marcos talks about the qualities someone should have to be great at
growth, as well as Code for Venezuela and one of the data-driven projects they
are working on.

Connect with Marcos
via Linkedin:

* Marcos Ciarrocchi

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Mentioned Resources:

* Universidad Simon
Bolivar
* Politecnico Di
Torino
* Code
for Venezuela
– To learn more about their initiatives* Opencollective  – For whoever wants to support Code for
Venezuela* Podcast
episode on SEO with Graphite Founder, Ethan Smith
* Diseño
Chachacha
– The podcast about Latinos in design careers* MasterClass* Ticketmaster* Thumbtack* Honey* Sachi* “Chaos
Monkeys” – author of book: Antonio García Martinez and quote, “If we have data, let’s look at the data. If
all we have are opinions, let’s go with mine.” By Jim Barksdale, the former
CEO of Netscape – book and quote summarizing growth* Angostura– One of Code for Venezuela’s projects

Who is Hugo Castellanos?

Learn more about him on Linkedin

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